When it comes to increasing customer retention and business growth through technology, one of the easiest ways to make an impact is by using CRM software.

If you work in the sales department of your company, you may have heard of sales forecasting. Any business decision must rely on forecasting, and anyone in the company planning ahead will have to consult a sales forecast in order to make the right decision at the right time.

There are no guarantees in this world, and this is especially true in business. Market fluctuations, changes in customer demand, and (as we’ve seen with the pandemic) unforeseen global issues can all affect your business revenue, even though your team has done everything in its power to prepare for the future. 

No matter the quality service you offer, unless you can manage your customers efficiently and provide best-in-class customer assistance, the bitter truth is, you are doomed to failure.

Choosing the right consultant for your organisation is crucial to the success of your project. There are many different types of consultants out there, but they all serve different roles.

With the ease, accessibility, and security of cloud-based applications, many companies are moving their business applications to the cloud. Cloud-based solutions are becoming increasingly popular thanks, in large part, to the fact that they require little, if any, on-premise IT support or physical data storage.

Not everyone who engages with your brand is ready to buy your product or service. Your marketing should appeal to leads at all stages of the buying journey.